The whole doc is available only for registered users. In order to prevent that from happening, we need to start adopting green practices in our daily lives, as well as encourage others around us to do the same. According to "Going Green Facts" from FOX43TV.com, if American households went online to view and pay their bills, over 16 million trees would be saved. The users without accounts have to wait due to a large waiting list and high demand. Living a green life can actually offer us a better quality of life on earth. Reduce,Reuse,And Recycle Are the big reasons why this earth can go green.If you would go green that would not only help you it will help the earth. 1 pound per hour: the amount of carbon dioxide that is saved from entering the atmosphere for every … Recycling reduces the need for raw materials so that the rainforests can be preserved. Or if you need this sample for free, we can send it to you via email. Most of the respondents belong to the income levels of RM 2001-3000 and RM 3001-4000. Theory of Planned Behaviour (TPB) was applied as the structure of the presenting study (Ajzen, 1991). The main finding of this study concluded that go green campaigns were successful in developing the intention to perform green behaviour. Before we talk about going green we will talk.Why we should go Green. The world is facing with the environmental degradation, and human behaviour is the main responsible of this (UNEP., 2007). Therefore, the model is fit for the study. Thus Green Marketing incorporates a broad range of activities, including product modification, changes to the production process, packaging changes, as well as modifying advertising. Environmental aspect is closely related to the environment around the company itself which refers to the analysis of AMDAL/ EIA (Environmental Impact Assesment). TPB has three main domains of intention to perform or not perform the behaviour, attitudes, subjective norms and perceived behavioural controls. As more and more people seek to live a green life by reducing the pollution and carbon footprints they leave behind, we can look forward to better quality air, a cleaner environment and better health. As such, progress has definitely proved to be a guiding point, particularly in the year 2009, when the company’s use of electricity went down by 1.7%, as compared to the year before. In contrast, Mostafa (2007) found that women are not more aware of the environmental issues and men have more concerns about the environment and Xu et al. The distribution of marital status for single persons is 28.4% and for married persons is 71.6%. The educational level was positive and significant at 99% confidence level and respondents who had a higher educational level were 2.45times more likely to go green as the result of go green campaigns than others with a lower educational level. Water. To measure the reliability of the study, Cronbach alpha value was determined and the value obtained was 0.946. McCarty and Shrum (1994) believed that consumers’attitude towards the environment can be categorized by perceived severity of the environmental problems, inconvenience of being environmentally friendly and consumers’understanding that caring for the environment will reduce the pollution and maintain the natural resources. Malaysia as other parts of the world is in challenge with the environmental problems including water and air pollution, and infection diseases (DOE., 2010). 1). Go green slogans in hindi. The results show that the majority of respondents have a positive attitude towards go green campaign. Sorry, but copying text is forbidden on this website. Starbucks has done energy conservation, water conservation, and reduce & recycle. Remember to go green!!! UCSF was just able to negotiate a price for 100 percent PCW that is cheaper than virgin and 30 percent! People should change their lifestyle rapidly in order to stop deforestation, global warming, pollution and other problems, which can destroy the life on the planet. Energy. Whether you’re 4 or 104, whether you’re isolating solo or with a house full, whether you’re back at work or still balancing parent/teacher roles – we hope you’ll join us in connecting with rainforests, their human and animal inhabitants and all things green and leafy! The helpline is available at: +918617770964 and +919049598046, or, email at: director@neeri.res.in. Respondents with a monthly income of below RM 2000 are 14.8%. The cost of the green crackers is almost same as that of regular crackers. These findings corresponds with the finding of Mills and Schleich (2012) that showed the families with young children were more likely to adopt energy-efficient technology and energy conservation practices. In addition, the health of our environment also has an impact on the quality of our food and ultimately our health. When respondents were asked that go green campaign can protect the environment, around 75% of respondents were agreed. Jump the queue with a membership plan, get unlimited samples and plagiarism results – immediately! The Government and Non-Government Organizations (NGOs) are trying to employ the go green campaigns to promote this behaviour. Being green is staying clean . One of the companies that have been working on Go Green Campaign is Starbucks Coffee. The purpose of EIA is to maintain and improve the quality of the environment and the pollution that suppress the negative impact be as low as possible. Since 2002, we’ve been helping schools at every grade level (from pre-school through university) develop tailor-made “Go Green” plans that help them set goals to conserve resources One of the programs that support EIA is the Go Green Campaign. The concept of green behaviour in a society is defined as ways or behaviours with which individuals take action to protect their environment or contribute to having a healthy one (Krajhanzl, 2010). 11096. Roughly three-fourth of the respondents are related to urban areas (70.2%, 29.8 persons) and suburban respondents are 29.8%. Estimated coefficient for income is positive and significant at 99% level of confidence. This result corresponds to previous studies like Han et al. These green consumers usually submit petitions, boycott manufactures and retailers and actively promote the preservation of the planet (Fergus, 1991). When we conserve energy and resources, by not wasting water and electricity and adopting green traveling tips, we help to reduce the amount of money that needs to be spent on energy and resources. This tells that with persons who had higher incomes, the likelihood of their intention level to go green will increase 1.78 times than the persons with lower incomes. For the binary logistic regression the higher income and the higher education level respondents have a stronger intention to change their behaviour as the result of go green campaign. ... You'll find high value scholarships that are easy to enter like Niche $2,000 No Essay Scholarship, and internships with companies like Apple, Google, Dreamworks, and even NASA! It was observed that the majority of respondents have the positive attitude towards go green campaign. Set the scene with green. Therefore, there is a need to change human behaviour towards the environment. Furthermore, social norms can pressure the person to go green while these subjective norms can be affected by go green campaign. The binary logistic regression model was used to investigate the extent to which the selected socio-economic characteristics and attitudinal factors are influential on the intention to perform green behaviour. This showed that the go green campaigns were able to cater to the respondents to help them perform green behaviour. The environment in which the business will be run must be analyzed carefully. We have received your request for getting a sample.Please choose the access option you need: With a 24-hour delay (you will have to wait for 24 hours) due to heavy workload and high demand - for free, Choose an optimal rate and be sure to get the unlimited number of samples immediately without having to wait in the waiting list, Using our plagiarism checker for free you will receive the requested result within 3 hours directly to your email. In almost of the outlets around Starbucks, they are encouraging their customers to use their own mugs or tumblers that they purchased from Starbucks for their beverages and even offer 10% discount incentive to encourage the active participation of their customers in the ‘reduce waste’ campaign. Along with environmental problems including water and air pollution and infection diseases (DOE., 2010). Checkout Excluding 18% tax. Furthermore, the government should apply comprehensive rules to strengthen and popularize these campaigns in both urban and suburban areas and for both higher and lower educated people. Green Tips for Printers . As a matter of fact, the effects of such programmes on the public have been significant but the impact has not been the same for the society as a whole. How about getting a customized one? Moreover, involving in go green campaign can make footprint on changing intention. Go Green Slogans . A positive reinforcement loop would be created for a green way of life. The respondents’awareness, believes and perception towards green behaviour by the impact of go green campaign is made their intention to perform green behaviour. Thus, Starbucks can make their company more environmentally friendly and it is also a new market way for Starbucks to make profit. Commercial outlets can work out a simple go green campaign in their premises and modus operandi. Benefits of go green campaign essay. Furthermore, results suggested that higher income level people have a higher intention to perform green behaviour. Therefore, this structured study aims to determine the respondents’point of view regarding these campaigns as well as to determine the extent to which the selected socio-economic characteristics and attitudinal factors influence the respondents’intention to change their behaviour via go green campaigns. We ought to go green in order to save the life of future generations. Based on the result of the binary logistic regression, all variables were statistically significant (Table 4). Furthermore, reduce financial output in the economy, making products from raw materials costs much more than if they were made from recycled products. Want to add some juice to your work? Blablawriting.com provide for you a wide variety of top-notch essay and term paper samples on any possible topics absolutely. Ride a bike or take a hike to go green. On the day that we reach such a stage, there would be no material comfort or economic growth to talk about at all. Reduce, Reuse and Recycle; It’s not hard going Green. Green marketing is promoting products or services based on their eco-friendliness. Moreover, the results of the study showed that married people are more intend to go green. Opinion essay: going green 1. Go green ppt 1. ... for-against essay sports Adriana eoivalverde. Speech on Go Green Good Morning to respected Judges and Teachers. Take a ride on the green side. (2009), it is observed that women are strongly different in terms of having environmentally friendly behaviour than men. This is because lives would be threatened, there would be no clean air, no clean drinking water, no food, and probably even no safety from the harsh climate that would have changed beyond recognition. Based on the result of present study, the Theory of Planned Behaviour was helpful to reach the study objectives. The majority of the respondents are female 812 (67.3%) in comparison with the male, 394 (32.7%). ...“Going green” is a phrase that has been on the lips of many people for the past few years. 10 Ways to Go Green at School By Beth Newingham. How about getting this access immediately? Why to Go Green: By the Numbers as of 2014 . Malaysia as a developing country is stepping into the way of going green and both the Government and Non-Government Organizations (NGOs) have been asked to conduct go green campaigns to inform and educate the public towards the green behaviour. Starbucks actually has the goal of making all of their cups reusable or recyclable by the year 2015. Binary logistic model: A binary logistic regression was to determine the extent to which the selected socio-economic characteristics including gender, residential area, marital status, educational level, income and attitudinal factors affect respondents to have intention to perform green behaviour via go green campaigns. GO GREEN 2. We have received your request for getting a sample. Go Green, Save Green 748 Words | 3 Pages. There are so many things to take care of at college: studies, relationships with fellow students, making time for you job, homework and partying. The likelihood of performing green behaviour for married persons was 1.38 times more than for single persons. Hence, as more and more people start living a green life, there will be greater drive for developments in the area of green energies, recycling and other green technologies, as well as a market for eco-friendly products and services. This shows that female respondents had a higher intention to go green by 1.46 times more than male respondents. No matter where you are in the world, we all should go green. In the study which is conducted by Han et al. Consumers can be encouraged to bring their own shopping bag as part of a green campaign on certain days to inculcate green habits and attitude. 30. To support this finding, Banerjee and McKeage (1994) explained that women are more conscious about the environment and they make more decisions to purchase eco-friendly products than men. Reduce your footprint and go green. It would be hard to imagine how we could remain healthy if we are consuming polluted drinking water and food contaminated with chemicals (eg. The earliest use of green energy dates back … दोस्तों हमारे भारत देश में पर्यावरण को हम काफी हानि पहुंचा रहे हैं, हम समझकर भी पर्यावरण को हानि पहुंचाने से नहीं रुक रहे हैं. By keeping our air and environment, cleaner, we are actually building a healthier environment. The reason can be explained by the fact that being involved in go green campaigns informs people of the possible ways of going green by giving them relevant information. Green behaviour can be performed by such behaviours as household waste recycling, purchasing of sustainable products, conserving water or energy and changing travel behaviour (Jackson, 2005). We are really sorry but we cannot send the sample immediately. The salient beliefs which are in conjunction with the evaluation of outcome of behaviour performance are also effective. Descriptive statistics were used to identify the respondents’socio-demographic characteristics as well as respondents’attitude towards go green campaign. Would you like to get such a paper? INTRODUCTION “Go Green” is an Earth-friendly approach to living. Without further ado, let’s take a look at the 28 reasons to go green. Take a stand for the love of green . The dependent variable was split into two categories which were “respondents have intention to change their behaviour via go green campaign” was coded as one and otherwise it was coded as zero. Be sure the printer you purchase has duplexing (the ability to print on both sides of a piece of paper) and energy-saving features. Your Answer Is Very Helpful For UsThank You A Lot! They’re also investing in more Earth friendly lights, which were developed in partnership with GE. The finding of the study in terms of earning income is demonstrated in five categories. Let’s cut our carbon footprint! According to Squires et al. To accomplish the study objectives, a reliability test, descriptive statistics and the binary logistic regression model were used. For instance, the evaluation of national Japanese media campaign to increase public awareness of global warming and reducing GHG emission shows that it can be successful in terms of increasing the numbers of concerned people about global warming; however, the effectiveness of the campaign could be short-lived (Sampei and Aoyagi-Usui, 2009). Buy used instead of new, reuse instead of throw out, reduce our waste, we all can do our part. Using green marketing while not having green practices is known as greenwashing. (2001) concluded that not only women are more environmentally concerned but also their willingness to pay for green products is more. These results were consistent with the results of the study by (Egea and de Frutos, 2013) in which education levels was proven to be effective on environmentally motivated consumption reduction. Go green campaigns as an external factor has an effect on the TPB domains. At the rate that we are consuming the world’s resources, polluting the earth and fueling global warming, and destroying the earth’s ecosystem, in no time, we would be left with nothing (no clean air, water, land and food) but an unlivable world beyond repair. If you need this or any other sample, we can send it to you via email. Here you will also find the best quotations, synonyms and word definitions to make your research paper well-formatted and your essay highly evaluated. A Go Green Campaign is one of the best ways to conserve the environment and prevent the earth from global warming. These can recycle bottles, plastics and cans used especially with restaurants, bars, pubs and hypermarkets. Thus EIA is needed to make a decision on the implementation of activities that have an impact on the environment. All i have to say is to help the environment Before it is gone. This means the choices you make in your day-to- day life are in the best interest of the environment. (2012) found that men are more likely to have knowledge about green labelled sea foods. Real men go green. To start, we want to grab your attention with something that everyone wants to do – save money. Copying is only available for logged-in users, If you need this sample for free, we can send it to you via email. The team credits the poster campaign with increasing awareness and support for the project. Microsoft. Local business and global giants alike operate are quick to market their eco-friendly efforts in order to gain publicity and sales. Want Greener? This is because two of the very key principles of going green are actually conservation and the reduction of consumption and waste, which means to use and consume the earth’s resources with care, and not over-indulge in excessive material luxuries. We use cookies to give you the best experience possible. 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